Corporate brand system · 2025–present

ELCA Group

The brand of a Swiss IT group with seven entities, rebuilt and kept alive every week: guidelines, events, sponsorships and internal communication.

Client: ELCA Group, Spain headquarters
Role: Senior Communication & Graphic Design Specialist, in-house (remote)
Type: Corporate brand system
2025–present

InCube pavilion, Europaplatz. Pavilion wrap, German edition.

What I did

Brand guidelines 2026
Logo repositioning
LinkedIn templates
Digital Pulse identity
Paléo Festival 2025 and 2026
InCube pavilion, Europaplatz
IT notification system
Email banners
Go-to-market lockup
AI section of elca.ch

Since April 2025 I design for ELCA Group, inside the corporate communication team. The work goes from the 2026 brand guidelines and the logo repositioning to what people see every day: LinkedIn posts, email banners, IT notices and event material.

Some pieces from this year: the ELCA wrap for the InCube pavilion at Europaplatz, the F12 poster at the entrance of Paléo Festival, the drink menus and wristbands for the ELCA lounge, the Digital Pulse identity, the roll-up for ELCA Security Insights at EPFL and the AI section of elca.ch.

View the 2025 Sustainability Report on elca.ch