ALUMINIOS ALESVES S.L
STRUCTURE
ALUMINIOS ALESVES S.L. is an industrial company specialized in aluminum and PVC carpentry.
The project focused on updating the brand’s visual identity while preserving its existing recognition and operational assets.
The objective was to modernize its presence without breaking continuity, maintaining the perception of reliability, experience, and technical solidity.
SYSTEM
The original logo structure and color palette were retained to ensure consistency across vehicles, signage, and physical applications.
Typography was updated to a contemporary sans-serif, set in uppercase to reinforce clarity and structural presence.
Geometric forms and abstract linear elements were introduced, referencing architectural frameworks and construction systems.
CONTEXT
Industrial production, technical execution, and long-term client relationships.
Design decisions prioritize practicality and continuity over visual disruption.
A controlled evolution that respects the company’s history while aligning it with a contemporary industrial context.
