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Brand system and conversion · 2021–2024

Inteligencia Artificial

Visual and commercial system for an AI academy: everything that made people click, sign up and stay.

Client
Jon Hernández Education
Role
Communication & Marketing Specialist, graphic designer
Type
  • Brand system and conversion
  • 2021–2024

The iaperfecta.com landing, recorded live: a directory of AI tools.

What I did

  • YouTube thumbnail system
  • Live class and course artwork
  • Podcast artwork
  • Promotions and the Godox label
  • Community pages
  • iaperfecta.com landing

At Jon Hernández Education I designed the visual system of Inteligencia Artificial: the YouTube thumbnails, artwork for live classes and courses, podcast artwork, promotions such as the Godox label, community pages and the iaperfecta.com landing.

In its first year, Jon Hernández’s YouTube channel gained more than 200,000 subscribers and the AI course more than 4,000 students. The AI Club, a separate membership, signed up more than 700 members in its launch weekend.

Visit iaperfecta.com

In use

Thumbnails for the YouTube channel La Inteligencia Artificial, from its first year.
Label for Godox boxes: a free year with purchases from €500, a free month with an AD100 or AD200 flash, and on the back the steps to claim the code. Concept.

More from the project

Thumbnail for the live class Advanced GPTs
Course cover with a new release badge
Podcast artwork
Thumbnail for the second live class on the future of work with AI
Banner for the AI community
Godox promo label: a free year with purchases from €500
The Godox label, flat.
The iaperfecta.com landing with its pop-up
iaperfecta.com.

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Based in Barcelona, Spain · working remotely with teams in Switzerland, Vietnam, Mauritius, Spain and Italy.

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