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Visual identity refresh · 2025

Aluminios Alesves

Refresh for an aluminium and PVC carpentry company, without losing what its town already recognised.

Client
Aluminios Alesves S.L., Villafranca, Navarra
Role
Brand designer
Type
  • Visual identity refresh
  • 2025

The AA monogram as the cross-section of an aluminium profile. Concept.

What I did

  • Logo, badge and quality seal
  • Colour and type
  • Business cards
  • Fence banner
  • Festival programme ad

A family carpentry workshop in Villafranca, Navarra, working since 2000. The new mark joins two A’s in one monogram above the ALUMINIOS bar, with a glint of light on its tip.

The system covers the logo and its badge, the quality seal, the business cards, the banner on the workshop fence and an ad in the 2026 town festival programme.

In use

Business cards next to the profile.

More from the project

Aluminios Alesves business cards, printed
The new cards, printed and in use.

The system, board by board

Aluminios Alesves, board 1 of 9
Aluminios Alesves, board 2 of 9
Aluminios Alesves, board 3 of 9
Aluminios Alesves, board 4 of 9
Aluminios Alesves, board 5 of 9
Aluminios Alesves, board 6 of 9
Aluminios Alesves, board 7 of 9
Aluminios Alesves, board 8 of 9
Aluminios Alesves, board 9 of 9

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